Process
From a working site to a jersey in hand.
Once the visual direction was set, I built the frontend for thecontentoperatingsystem.com — with guidance from the head of design and a developer handling the backend — walking visitors through how the product worked in the same visual language the whole launch was built around. That language carried into an in-person experience: an interactive station where visitors could design their own jersey, choosing a kit, a name, and a crest generated with Adobe Firefly. I designed the interface for that interaction and the packaging for the finished jerseys that shipped out afterward.
